Should There Be a Pigovian Tax on the Bottled Water Industry?

Should There Be a Pigovian Tax on the Bottled Water Industry?
What is a Pigovian Tax?

It is a tax governments impose on products or industries that create so-called “externalities” as a result of their existence. The tax is meant to help the government pay to offset any negative effects caused by these externalities.

What is an “externality”?
An externality occurs when a business, product, or activity creates a negative effect on others in a society, but not necessarily on itself. For example, pollution is an externality, for example. A government may impose a tax on non-compliant vehicles so their owners’ shoulder more of the cost of cleaning the air.

What does the word “Pigovian” mean?
The word is derived from a man’s name, Arthur Pigou. He was a British economist, and the practice of taxing things considered harmful was his brainchild. He developed the concept of externalities. He proposed that governments should intervene to correct these negative impacts by taxing harmful activity and using the revenue to correct the harm and improve society.

What does this have to do with plastic bottles?
The devastating impact of discarded plastic water bottles—a problem that can be eased with investments in water dispensing machines that harness and purify conventional tap water—is well documented. Here’s a brief statistical recap provided by earthday.org. 

• People buy about 1,000,000 plastic bottles per minute. In the U.S., only about 23% are recycled. 

• 32% of the 78 million tons of plastic packaging produced annually is left to flow into our oceans. This is the equivalent of pouring one garbage truck of plastic into the ocean every minute. By 2050, there could be more plastic in the world’s oceans than fish. 

• When single-use plastics are sent to landfills, they can leak harmful pollutants into the watershed. 

• Americans purchase about 50 billion water bottles per year, averaging about 13 bottles per month for every person in the U.S. That means by using a reusable water bottle, one person could save an average of 156 plastic bottles annually. 

• The best way to curb single-use plastic pollution is to reduce your personal plastic consumption.

Is This Realistic?
The theory behind placing a Pigovian Tax on single-use plastic bottles is that companies that place their products in non-biodegradable packaging should pay a little more to help clean up the resulting environmental damage. There also is a belief that the resulting higher prices on bottled products might discourage consumers from buying them at all, leading to an increase in more environmentally friendly forms of refreshment. 

There has been no major push in the U.S. to enact such a tax. Pigovian Taxes on disposable plastics have been discussed in India, with no action taken so far. 

Natura® Water is a leader in drinking water purification systems, offering water dispensing machines, sparkling water machines, and, in general, foodservice equipment quality water systems that can undo the waste inherent in single-use water bottles. Our water dispensing systems offer an endless supply of pure, fabulous-tasting, chilled still, chilled sparkling, and still ambient water. With zero plastic waste. 

Natura’s unique approach to “gourmet water” was first developed in Italy, where water, like wine, is considered an essential part of every meal. After passing the rigorous testing of discriminating European palates, Natura was ready for the U.S. and the rest of the world. For two decades, we’ve remained a leader in the category we helped create.


Learn more about how to get your own Natura Sparkling Water Dispenser here.

Five Ways a Water Dispensing System can Save Your Business Money in 2020

Five Ways a Water Dispensing System can Save Your Business Money in 2020

It’s a question all business owners ask themselves, “how can we increase profit and minimize spending?” Did you know the answer could be as simple as investing in an office filtered water dispenser - it’s true! Many just write off a filtered water machine as an expensive luxury item, but it truly can lower the operating costs of your business…all while providing employees with seemingly endless, triple-filtered still and sparkling water on tap! Keep reading to learn five ways a water dispensing system can save your business money this year:

1.) Reduce Spending on Single-Use Water Bottles
That’s right – you’ll never have to restock your breakroom refrigerator with single-use plastic water bottles again. $125 is the average cost of a monthly office bottled water delivery service per 10 to 20 employees* – that’s roughly $1,500 a year! Aside from being harmful to the environment, single-use water bottles are just inconvenient (?) expenses that should be replaced with cost-saving commercial water dispensers. Follow suit with the likes of Facebook, which instituted a ban on plastic water bottles and opted for water-filling stations for employees.

2.) You’ll Spend Less on Coffee
According to research site Cost Owl*, the average business using an external coffee service (including k-cups, standard coffee machines, creamers, ect.) will spend anywhere from $50 to $125 annually per employee. Yikes! This is especially troubling when you take into account that coffee tends to dehydrate the body and will make employees less productive – which can also indirectly increase costs. The addition of an office filtered water machine that dispenses clean, refreshing drinking water that suits every taste will make this the more palatable choice over coffee! An office sparkling water machine will position water as the more upscale choice - provide staff with lemon/lime wedges or herb garnishes and they’ll choose Natura over a dehydrating cup of joe every time!

3.) Increase Staff Productivity
Expanding on our point above, dehydration negatively impacts workplace productivity. Even mild dehydration, as in less than 5 percent, can impair physical and mental performance because our brains just don’t work as well without replenishing the water we have lost throughout the day. Combat cost-draining dehydration by installing a still and sparkling water dispenser! When the choice of “gourmet water” is always available, it’ll keep workers’ minds on the tasks at hand.

4.) Business Benefits from Healthy Employees
No business owner sets out to make employees’ lives miserable, but some may not fully grasp the importance of a happy and healthy team – especially on your wallet. Healthy employees are better at handling tasks, staying focused, and take fewer sick days. Even small changes to their well-being, like the addition of a filtered water dispenser, can lead to drastic improvements in performance .

5.) Engages Employees
Employees that just show up to work and go through the motions are often described as “disengaged employees.” According to a Gallup poll*, disengaged employees cost U.S. companies anywhere between $450 to $550 billion in lost productivity per year. A business can fall apart when engagement levels suffer, but they’ll improve if you let them relax and converse during the workday. There’s no way around it, “water cooler” talk brings remote employees together and gives them an opportunity to relax and de-stress. When they take a break to gather around the office water dispenser it allows them to truly engage with one another, thereby boosting employee morale and increasing respect for management.


A Natura Sparkling Water Dispenser can help you meet customer demand in 2020, learn more about how to get your own system here.

Is Your Heathy Lifestyle Hurting The Earth?

Is Your Heathy Lifestyle Hurting The Earth?

Does the very idea of your heathy life choices having anything to do with the environment sound like nonsense to you? Then consider this: daily water intake is just one, small part of healthy living, and if you’re getting that water from single-use plastic bottles, the environmental effects are devastating.

 

We’ll show you.

 

While there is no formula or consensus on how much water a person should drink each day, let’s start with the typical advice you’re likely to hear, which is “drink eight glasses of water per day.” Assuming those are 8-oz glasses, that would be 64 ounces per day. (A person who is exercising daily probably needs much more, but we’ll go with it.)

 

A person would need to drink more than three 20-oz. single-use plastic bottles per day to reach this ideal. Given that the standard size of single-use plastic bottles has shrunk to 16.9 ounces, it would be closer to four bottles, but we’ll stick with three of the 20-ouncers.

 

Those seemingly harmless three bottles per day add up to 1,095 bottles per year. For just one person.

 

What impact does that have on landfills and bodies of water? Let’s add it up.

 

Empty, one plastic bottles weighs 23.8 grams. The total weight of those 1,095 discarded bottles is 26,061 grams. There are 453.9 grams in one pound, meaning those 1,095 bottles weigh a staggering 57 and half pounds. All from a single person trying to be healthy.



Extrapolate that number to the millions of people trying to lead healthy lives, and it multiplies quickly. Every million people equals 57.5 million pounds of plastic waste just from three water bottles per day!


Being healthy is very important, but so is making smart choices about the environment. Getting your water from a renewable source and carrying it in a multi-use container is vital to the health … of the planet.


Find out more about a Natura water machine. 

Four Sparkling Water Trends So Hot…

Four Sparkling Water Trends So Hot…
They Need to Add Some Cool Refreshing Water

Unless you were living under a rock last year, you’ve probably noticed that sparkling water is everywhere now. America’s thirst for healthy, flavorful, and fizzy seltzer water has boomed in the past four years – 54% to be exact. Millennials spearheaded this growth with their focus on health and wellness, not to mention the cult following some sparkling water brands have garnered on social media thanks to actively engaging with users. Hard seltzers also saw a meteoric rise in popularity last summer and successfully made its way into the zeitgeist. So … what does the future hold for sparkling water? Keep reading for the four hottest trends to watch in 2020:



1.) Caffeinated Sparkling Water
Born out of the idea that Americans gravitate toward drinks that have a jolt of caffeine but also want healthy and low-sugar offerings, caffeinated sparkling water began hitting supermarket shelves in late 2017. Since then, sales of caffeinated seltzers have steadily grown, and major manufacturers are taking notice – both Coca-Cola and Nestle Waters will be releasing caffeinated sparkling water in 2020. Many restauranteurs, recognizing the trend, jumped early to offer their own competitive offerings, keeping margins high and customers happy. Business owners, too, are using coffee service as a perk and have jumped on the give-a-jolt trend.



2.) “Craft” Hard Seltzer Vs. “Big” Hard Seltzer
2019 was a record-setting year for hard seltzer and it’s set to become a $2.5 billion category in the next two years. The market is currently dominated by White Claw and Truly, but craft breweries across the nation are developing their own hard seltzers. These restaurateurs and their mixologists are trying to get out in front of the name-brand requests by featuring their own craft seltzers on the cocktail menu. Since U.S. beer sales have stagnated over the last few years, it’s easy to see the appeal for craft seltzers from a business standpoint. For the most part “craft” hard seltzer translates to using real fruit purees, less sugar, and a special clarification process they claim removes the medicinal aftertaste found in canned hard seltzers. Natura, amongst others, offer recipe guides to customers from which they can grow their own array of mixes. The message here: Better cocktails start with better ingredients and a great mixologist.



3.) CBD + Sparkling Water
CBD (cannabidol) is non-psychoactive and is marketed to help relieve pain, anxiety, and inflammation. Seemingly overnight, it started showing up in everything from shampoos, chicken wings, dog treats, lotions, and lattes. It’s being sold in coffee shops, farmers markets, high-end department stores and most recently, CVS. CBD soda brands like Sprig, Recess, and Dram have been selling out in the markets where ingestible hemp-derived CBD is permitted (like Washington); however, it’s not yet approved at the federal level. Nevertheless, as trends go, this one is ready to pop and, given early pressure on Congress from the public to approve CBD for consumption in early 2020, restaurants are poised to add CBD to their sparkling water ingredient list. Said one restaurateur who preferred to not be named, CBD as an ingredient, “offers flavor profiles that range from neutral to earthy to a full-on jam. Plus, as an ingredient, I can choose from oils, sprays and powders. I’ve seen the trend move from weddings, to pop festivals, to my own restaurant’s cocktail list in a matter of one year.”

4.) Sparkling Mocktails and the Mindful Drinking Movement
The low ABV and sober trend skyrocketed in 2019, hence the popularity of #SoberOctober and now #DryJanuary. According to Nielsen, 66% of Millennials in 2019 said they’re making efforts to reduce their alcohol consumption and in January 2019 one-fifth of Americans claimed they participated in Dry January. Termed the “sober nightlife,” the movement is taking off in New York City and other large metropolitan centers. New York City’s Williamsburg-based Listen Bar has made headlines for its impressive lineup of mocktails. But now regular bars and restaurants are cluing into the idea that sober customers want more than just a Shirley-Temple and there’s no better canvas for mocktails than sparkling water – specifically, Natura Sparkling Water! Installing a Natura Sparkling Water Machine in your restaurant or bar will make it simple for your establishment to stay on trend and effectively put triple-filtered, “gourmet” sparkling water on the menu.


A Natura Sparkling Water Dispenser can help you meet customer demand in 2020, learn more about how to get your own system here.

10 Environmentally-Friendly Business Tips

10 Environmentally-Friendly Business Tips

It takes a lot of resources to power a business. Consequently, waste and inefficient use can add up quickly. Increasingly, business owners are aware of both the wasted resources and the environmental cost of inaction and are making great strides to reduce their carbon footprint. Here are a few tips to get you started on your own path to ecological efficiency.

1.) Conduct a water audit.
A commercial water audit can help you understand just how much water you and your employees use each day. Contact your water utility company and see what types of audits they provide. They often give audits for free and can make recommendations on more efficient water usage. Account for all water expenses, including wasteful single-use water bottles, increasingly banned for their centuries-long degradation timeline.

2.) Install low-flow toilets.
One of the biggest culprits of water waste in businesses is the restroom. Ensure restrooms are more sustainable by installing low-flow toilets. If your toilets are old, they are using as much as 5 gallons during one flush! Low-flow toilets, however, use just 1.6 gallons of water per flush. Low-flow faucet fixtures can also be installed.

3.) Make sure employees are actively involved.
Everyone who works for you should be involved in your conservation initiatives. While staff may not waste resources intentionally, they should be made aware of how their daily habits may be causing waste. Send a company memo about your water reduction goals, host an all-hands-on seminar about sustainability, start a workplace sustainability challenge, share updates on the impact your initiatives are showing, and create awareness by posting signs throughout the office.

4.) Install a commercial water filtration system.
Plastic bottle waste is a huge issue in offices and their high cost makes every meeting tantamount to going out to lunch! Ban the bottle movements are sweeping the country and nearly every businessperson knows by now that filtered sparkling water, flat water, and carbonated water dispensing systems eliminate this landfill nightmare. Let’s face it, there’s no such thing as eco-friendly bottled water. The single use bottles are just convenient expenses that need to be replaced with cost-saving commercial water dispensers—ideal for conference room water dispensing or office water dispensing—delivering cool still / sparking water to guests. An office drinking water dispenser is an ideal drinking water option for any business that wants to protect the environment. Not only can an eco-friendly water filtration system help your business reduce air and water pollution, it can also provide a cleaner, healthier drinking water solution for your office. The high-tech water filtration and disinfection process works to remove unwanted particles, chemicals, heavy metals, bacteria, viruses, and other contaminants to help you offer your staff and clients healthier, better-tasting water.

5.) Appoint a conservation champion.
This person can help create and implement the initiative so you can focus on other aspects of your business. Have them publicly comment on your new sustainability goals so your community can also hold you accountable. The more people who know about your water conservation efforts, the more likely you and your staff will work to get the job done. This person can truly account for bad choices. Imagine knowing how much bottled water was served in conference meetings each month. Most businesses, in this case, find a water dispensing system to be an almost immediate cost reduction that’s also great for the environment.

6.) Conserve Power
Offices tend to use a lot of energy – from lighting, to computers, and other digital devices. One of the easiest ways to lessen your carbon footprint is to have office staff cut back on their power output. Simply setting computers to “energy-saving” settings and having employees shut down computers and other electronics at the end of the day can save some serious electricity.

7.) Encourage Recycling
Recycling starts with waste elimination. Reducing single-use food and drink bottles and buying office supplies in bulk to eliminate packaging and carton waste are just two fast ways companies can both save money while reducing the NEED to recycle. Then, of course, get to recycling! Recycling is a simple, effective, and inexpensive way for everyone in the office to go green. Place larger recycling bins in the breakroom or office kitchen and encourage your staff to recycle aluminum, glass, plastic, paper, and other recyclable items that your city will take. You may even want to think about setting up another recycling bin in the office supply room or closet to properly dispose of ink cartridges, batteries, and more.

8.) Cut Back on Paper Waste
The more documents your office can digitize, the less paper products will be used and wasted. Instead of having your employees print documents for meetings or for clients, provide them with flash drives so they can save files and easily email clients what they need, or access their notes for meetings from any computer. There are so many ways that your office can digitize its work, so conduct a brainstorming session with employees to see how else you can cut back on paper waste, then follow through accordingly.

9.) Use Green Products Whenever Possible
If it’s time to reorder office supplies and cleaning products, consider purchasing pens and pencils that are made of recycled materials—or even trade disposable pens for refillable ones. Encourage (or even give away) reusable water bottles. You may even wish to opt for biodegradable soap and swap paper towels for cloth. While purchasing some paper products will likely be needed, always buy recycled paper and envelopes. And if buying in bulk is an option, do it! Bulk purchases will cut down on packaging waste, carbon emissions, and shipping costs.

10.) Donate or Repurpose
When it’s time to upgrade office furniture or other large pieces, consider donating them or finding a creative way to reuse. If you must buy new, look into repurposed or recycled. It’s kinder to the environment and often costs less, too.

Learn more about Natura commercial water filtration here.


5 Ways to Make Your Restaurant More Eco-Friendly

5 Ways to Make Your Restaurant More Eco-Friendly

Millennials and younger consumers care more about sustainable business practices than ever. In fact, a recent Nielsen* online study found that Millennials are most willing to shell out extra money for sustainable offerings! Consequently, eco-conscious Millennials are avoiding restaurants and companies that fail to adopt more green business practices or minimize the damage their operations do to the environment. How would your restaurant score in terms of sustainability? Keep reading for our five ways to make your restaurant more eco-friendly:

1.) Ditch plastic straws
From Seattle to San Francisco to Milwaukee – major cities across the country are continuing to institute a plastic straw ban. Even Starbucks plans to phase out plastic straws by 2020, and there are countless other foodservice establishments who are joining them in this environmental milestone – why not join in the movement? Have paper straws on hand in case a customer asks for one, they’ll only cost you a penny more and will keep pesky plastic out of our oceans.

2.) Opt for paper products
Getting rid of any Styrofoam to-go boxes or containers, especially if you do a lot of take-out business, can have a hugely positive impact on the environment. Styrofoam is non-recyclable and replacing it with a more eco-friendly option can be a crucial step in reducing the carbon footprint of your business. Cardboard and paper containers work just as well, and they will ultimately decompose.

3.) Compost to reduce food waste
36 million tons of food waste ends up in landfills each year. If you’re in the restaurant business you see firsthand how much food is left uneaten and thrown away daily, so why not put your scraps to good use by composting! Composting (or food waste recycling) means taking any food waste and breaking it down in dirt to enrich soil. This will generate a more positive perception of your brand to guests and will greatly lower your businesses’ environmental impact on landfills.

4.) Invest in energy-saving appliances
It’s easy for a restaurant to rack up costs when it comes to electricity, but investing in more energy efficient equipment will pay off in the long-run. Consider low flush toilets and make sure all POS systems, lights, and ovens are turned off when closing each night. The addition of an energy-efficient Natura Sparkling Water Machine will also save your business money and will align your business with LEED (Leadership in Energy and Environmental Design) standards.

5.) Reduce water waste
Restaurants use a lot of water. Between cooking, dishwashing, serving guests, and clean up—your water bill could take a good chunk out of your monthly budget. Avoiding unnecessary water use should be at the forefront of every restaurant owner’s mind and it’s a relatively easy way to further sustainability efforts. Installing a point-of-use restaurant water filtration system in your kitchen will allow your back-of-house staff to dispense the perfect amount of clean, filtered, and sparkling water for cooking and drinking.

Jump-start your restaurants’ sustainability efforts today! Learn more about Natura commercial water filtration for your foodservice establishment here.

*https://www.nielsen.com/us/en/insights/report/2018/unpacking-the-sustainability-landscape/

Five Reasons Your Restaurant Should Consider Investing in a Commercial Filtered Water System

Five Reasons Your Restaurant Should Consider Investing in a Commercial Filtered Water System

Water plays a huge role in the restaurant industry. Eateries cook with it, boil pasta in it, mix drinks with it, and serve it at their tables. And it plays more of a role in consistency and flavor of your food than you might think.

The taste and quality of the drinking water you serve matters to customers. Have you ever had a glass of water in a state or country other than your own? Did it taste different or maybe “weird” to you? Did you worry it might not be safe? Installing a commercial filtered water system is a simple way to ensure you’re serving pure, refreshing, and delicious water to your patrons—and it will also ensure your signature dishes have consistent flavor. Not to mention that you’ll have an endless supply of both still and sparkling water!

Let’s boil down the five reasons why commercial water filtration is well worth the investment:

1.) Reduce Plastic Waste 
The addition of a filtered water machine will align your establishment with the sustainability movement and appeal to eco-conscious millennials! Once you install a filtered water machine, opt for reusable glass bottles (you can purchase Natura’s luxury glass bottles here) instead of plastic or single-use bottles. Reusable glass bottles or decanters not only elevate your table service, they reduce your establishment’s carbon footprint and eliminate the waste packaging associated with single-use bottles! 

2.) Filter Out Harmful Impurities 
If you’re serving patrons unfiltered tap water, especially in a restaurant that has old plumbing, it could mean they’re consuming lead and other harmful waterborne pathogens. A commercial water filtration system will significantly reduce contaminants and give you peace of mind in case a customer asks, “Is your water filtered?” Natura’s three-filter system will turn your tap water into delicious, refreshing, and most importantly, safe drinking water! 

3.) Shake Up Your Drink Menu 
Once your establishment has an endless supply of effervescent, sparkling water, don’t be afraid to get creative with your cocktail menu! Change it up seasonally to always offer something new and exciting—which attracts customers and gives regulars a reason to keep coming back. Hard seltzers are even outselling some domestic beers, and a sparkling water machine will ensure you never run out of the essential main ingredient for drink recipes! 

4.) Improve Work Efficiency 
Customer satisfaction is the number one goal in the service industry, but it’s not always the easiest to achieve—especially if a server is tasked with taking care of a large number of guests. Instead of filling dozens of water glasses during these rushes, anticipate the need with pre-filled glass water bottles on the table! This not only increases staff productivity but also gives patrons an enhanced dining experience. Adding the option of sparkling water makes it easy to upsell, to even your regular customers. 

5.) Save Your Business Money 
A commercial filtered water system isn’t just a luxury item; it can pay for itself with money saved. You’ll get bottled-water quality straight from your tap, which will end up saving you thousands of dollars over time. With a Natura commercial filtered water system, your restaurant will always have an ample supply of pure, fresh still and sparkling water for significantly less investment!

Find out how to order a Natura filtered water system for your restaurant here.

What’s the True Cost of Bottled Water?

What’s the True Cost of Bottled Water?

It’s great that we’re drinking more water. The health benefits are plentiful, from reducing fatigue to promoting more efficient organ function to contributing to better skin. However, getting that water from a single-use plastic bottle can cause financial and environmental harm that ends up offsetting much of the good.

 

What is the true cost of a bottle of water? In strict financial terms, using the estimate that a 20 oz. bottle sells for $1.50, that adds up to water costing $9.60 per gallon. Imagine if gasoline cost $9.60 per gallon. There would be protests in the streets!

 

This is why it makes sense for businesses to capitalize on the tap water they’re already paying for—at pennies a serving—by using a commercial water dispenser. Filtration, chilling, and the addition of CO2 makes ordinary tap water suddenly a high-end, sparkling specialty. It’s also far less expensive than bottled water.

 

Now consider the environmental cost of plastic bottles. It’s estimated that only 20% of water bottles are recycled and US landfills are full of nearly 2 million tons of discarded bottles. Virtually none of that plastic is biodegradable in any meaningful way, meaning it will be around for decades, and perhaps centuries. Also, did you know that 10% of discarded plastic ends up in oceans? By 2050 there could be more plastic in the oceans than fish.

 

Also consider that most of the price a bottle of water goes for its bottling, packaging, shipping, marketing, and retail market. Shipping, whether by boat, truck, or train, involves burning massive quantities of fossil fuels. More than 5 trillion gallons of bottled water is shipped internationally each year.

 

Plus, it takes three liters of water to package a single liter of bottled water for human consumption. This additional amount is used throughout collection, manufacturing, and transport. It’s incredible wasteful.

 

The simplest, least expensive answer is to stop purchasing single-use plastic water bottles and start using that “homegrown” water that’s piped directly into your home or business. Installing an eco-friendly filtered water machine is a convenient, low-maintenance, safe option for more sustainable drinking water! Customers and/or employees will have an endless supply of still or chilled sparkling water and you won’t have to keep wasting money and harming the environment by stocking the breakroom fridge with plastic water bottles.


Find out more about a Natura water machine. 

Environmental Impact

Environmental Impact

Despite the fact that tap water is almost always available for drinking - 1,500 plastic water bottles are being used every second in the United States. Everyone knows plastic water bottles are bad for the environment, but it’s rapidly grown into a pollution epidemic. The good news is that recent years have seen a slight turn away from plastics. The bad news is, if we don’t take more drastic measures, by 2050 there could be more plastic than fish in our oceans. If that reason isn’t important enough for you to swear off plastic water bottles, we’re going to breakdown four serious ways they’re impacting our environment:


1.) 38 Billion Water Bottles End Up in Landfills


That’s over two million tons and each of these bottles takes over a thousand years to decompose, leaking dangerous and harmful chemicals during the process. Studies show that these toxins leach into our environment and can cause cancer and reproductive problems.


2.) 10% Of All Plastic Manufactured Ends Up in the Ocean


Plastic water bottles are the fifth most commonly found trash item on coastlines and the plastic waste that ends up in the ocean kills over one million marine creatures each year. In fact, every square mile of the ocean has more than 46,000 pieces of floating plastic in it.


3.) Bottling Water Releases 2.5 Million Tons of Carbon Dioxide into the Atmosphere Each Year


This is the same amount of carbon dioxide that would be emitted by over 400,000 cars in one year. Also, the manufacture of just one pound of PET (polyethylene terephthalate) plastic can produce up to three pounds of carbon dioxide.


4.) Air Pollution is an Ongoing By-Product of Plastic Water Bottle Manufacturing


As stated above, plastic water bottles are made from PET polymer and toxic pollutants like styrene, butadiene, and methanol are released into the air during its production. According to the EPA, these chemicals are known for causing cancer and other serious health effects. So … how can you help? The simplest answer is to stop purchasing single-use plastic water bottles - and if you’re a business owner who wants to reduce your carbon footprint, installing an eco-friendly filtered water machine is a convenient, low-maintenance, safe option for more sustainable drinking water! Your employees will have an endless supply of still or chilled sparkling water and you won’t have to keep wasting money and harming the environment by stocking the breakroom fridge with plastic water bottles.



Interested in furthering your offices’ sustainability efforts with a Natura Water system? Contact us for more information.


Trend Watch: Campus Sparkling Water Stations

Trend Watch: Campus Sparkling Water Stations

Colleges are in incubator of new ideas, which is why college students are often at the forefront of social changes. Their questioning nature, hopeful enthusiasm, and high energy can lead to movements that begin by asking “why not?” Such is the case with the drive to reduce the use of single-use plastic bottles.


Young people were among the first to embrace the trend, understanding that carrying a reusable, refillable bottle made better earth sense than throwing out a bottle or can every time you’d satisfied a thirst. When some campuses didn’t respond quickly enough, it lead to a demand. A demand that refilling their reusable bottles be easier to do, which greater access to refilling stations, more of them, and even campus-wide bans on single-serve containers.


Universities across the U.S. have gotten on board, phasing out or completely eliminating disposable bottles from cafeterias, vending machines, and other foodservice locations on campus.


Sparkling water machine stations are the next frontier in the evolution of the bottleless campus. Sparkling water consumption is booming, much of it driven by college-aged consumers. They prefer it to traditional sugary sodas, appreciating the health benefits of limiting unnecessary calories.


Providing stations where students can find sustainable forms of hydration void of packaging waste is essential. Natura® offers a premium, environmentally friendly solution for students to access chilled still or sparkling water instead of sugary, caffeinated beverages.


It’s easy to incorporate Natura into a campus-wide bottle refill program. Students and faculty alike will appreciate the opportunity to refill their bottles with some of the best water on earth. It’s a delicious was to support campus sustainability goals—and set an example for the future.



Find out more about how easy it is to join the campus revolution with a Natura water machine.