If you thought that 2017 was the year of sparkling water, think again. 2018 is on track to be an even more explosive year when it comes to consumers’ favorite fizzy drink.
While your restaurant may still be on the fence about offering more sparkling water options, the following information may help convince you to hop on the carbonated water bandwagon.
Sparkling Water is a Top Beverage Trend for 2018
Culinary and mixology experts have marked sparkling water as one of the top beverage trends to look out for in 2018. Restaurants and bars all over America have taken notice of consumers’ healthier tastes and are offering plenty of creative and delicious sparkling water-based beverages to tempt health-conscious taste buds. From low-alcohol cocktails, to sparkling mocktails, and naturally-flavored craft sodas, sparkling water is emerging as a staple on beverage menus everywhere.
Consumers Are More Health-Conscious Than Ever
Consumer preferences have changed greatly in recent years as health concerns regarding obesity have grown. Younger consumers are proving to be much more health-conscious than generations that came before them, and their beverage choices reflect their healthy views. According to Consumer Reports, 70 percent of adults are trying to cut down on their sugar intake, with many consumers replacing sugary drinks with sugar-free sparkling water.
Sparkling Water Sales Continue to Surge
Americans are now drinking 170 million gallons of sparkling water each year, and consumers’ love affair with the bubbly beverage has grown substantially over the last five years. Sparkling water consumption increased 42 percent between 2011 and 2016, and global sales of sparkling water are set to continue growing well into 2020.
Sparkling Water Dispensers Help Restaurants Meet Consumer Demand
Restaurant sparkling water dispensers offer a wide range of possibilities for showing customers that you relate to their health-conscious lifestyles, and are ready and willing to help them maintain their healthy habits while dining out. Because sparkling water dispensers connect directly into your restaurant’s water lines, these machines make it simple for your staff to offer refreshing glasses of sparkling water, or mix up low-alcohol cocktails and mocktails with ease.
An added health benefit that high-tech sparkling water dispensers bring to the table is the ability to filter out water impurities such as chlorine, pesticides, heavy metals, and even bacteria. The water filtration process ensures that you serve fresh, clean, healthy water with every pour.
As a restaurant owner or operator, you know how important it is to stay on top of your customers’ wants and needs. A sparkling water dispenser is a smart, simple, and effective solution that can help you meet consumer demand and truly wow your customers in 2018 and beyond.